It seems like Geely was working on developing a pure electric brand which most of us weren’t aware of. The brand is called Geometry, and its first model Geometry A was unveiled in Singapore.
Geometry gets it namesake from “that” geometry which emerged thousands of years ago to describe the world as we humans saw it. For Geely, it basically represents this energy transition phase where a lot of investment is being made on electric mobility. In Geely’s words, the brand Geometry is a “vision of the future in which technology is used to create a sustainable environment and safe mobility, leading to a harmonious relationship between humanity and nature.”
The design team, including Exterior Designer Ajay Jain (2nd from left) and Interior Designer Zhang Hua (4th from left)
Clearly, the Geometry A has been designed with global audience in mind. The lines have been kept clean and minimalistic, yet looks modern enough to not fall into the “boring” category. The pop-out door handles and aerodynamically optimised wheels too seems to have contributed to a low drag co-efficient of 0.2375 Cd.
The interiors look much more interesting and elegant than the exterior. Unlike the Tesla which looks like minimalism gone way too far, the Geometry A’s interior layout manages to please a lot more people.
There are laser engraved panels, geometric patterns, and touch/virtual buttons too. The interior also adopts eco-friendly materials such as EU-certified baby-skin-safe seat fabrics.
The Geometry A offers technologies including Automatic Emergency Brake with Pedestrian Recognition, intelligent Adaptive Cruise Control at speeds of up to 150 km/h, Front/Rear Collision Warning, Door Open Warning, Lane Keep Assist, Blind Spot Detection, Lane Change Assist, and Adaptive Cruise Stop & Go.
The Geometry A also comes with one-button automatic parking system, 360° Panoramic camera, voice assistant, and HD driving recorder.
What’s more interesting is that the car’s glove box can be locked with a password, and the child lock feature can be controlled remotely via mobile phone. The Head-Up Display can also display a caller’s name when the phone is connected via Bluetooth. When sharing the vehicle with friends or family members, the owners can limit the speed of the vehicle remotely.
As for safety, the Geometry A is built with aluminium alloy and composite materials. Geely says that the car’s roof has a weight-bearing capacity of 4.12 times its own weight, exceeding the American IIHS standards.
Which pretty much brings us to the business end of the story. The Geometry A comes in two versions – standard range and long range, with battery capacity of 51.9 kWh and 61.9 kWh, respectively. The standard range is claimed to achieve a combined urban & highway NEDC range of 410 km, while the long range version achieves a combined urban & highway NEDC range of 500 km.
According to Geely, Geometry A consumes an average of 13.5 kWh per 100 km travelled. Based on the price of electricity in Beijing, 1 km would cost just 0.07 RMB (US $0.01) and a daily 30 km commute would take less than 2 RMB (US $0.30).
As for power and torque, the Geometry A offers 120 kW (163 hp) and a maximum torque of 250 Nm, good enough for a 0 – 100 km/h sprint in 8.8 seconds.
With Fast Charge, Geometry A can charge from 30% to 80% in just 30 minutes, says Geely. In addition, the car is equipped with Super E Energy Station system, which can supply power to laptops, ovens, lamps, and other equipment with an external power plug, just in case if you need ’em outdoors.
Orders and prices
Geely says the Geometry A has already received over 27,000 orders, 18,000 of which are from customers in countries such as Singapore, Norway and France. Chinese market retail prices (pre-subsidies) for the long range version starts at 230,000 RMB or $34,200, and 210,000 RMB or $31,250 for the standard range.
Geometry plans to launch 10 pure electric models in different segments including sedans, SUVs, crossovers, and MPVs.
“Geometry is our answer to the future of the industry, a representation of our ideals, and a firm step into a ‘beautiful new world’. The launch of Geometry and its first product advances Geely’s strategic goal of becoming one of world top 10 automotive groups,” said Zhejiang Geely Holding Group President and Geely Auto Group President and CEO An Conghui.