Industry/Official

GST: Jaguar Land Rover cars get up to Rs 10.9 lakh price cut

GST-JLR-India-Price-Cut

As the hours pass by, more carmakers are announcing price reduction of their locally-made models, ahead of GST implementation on July 1, 2017. Jaguar Land Rover India, in a press release has announced a price reduction of up to 12%, depending on the model, with immediate effect.

JLR India currently makes five models in India. Three Jaguar models – XE, XF and XJ and two Land Rover models – Discovery Sport and Range Rover Evoque. The GST benefits will vary from state to state and will be in the range of Rs 2 Lakh to Rs. 5.7 Lakh on Jaguar XE, and will go up to Rs 4 to Rs 10.9 Lakh on Jaguar XJ. On Land Rover models, Discovery Sport and Range Rover Evoque, the benefits will vary from Rs 3.3 Lakh to Rs 7.5 Lakh.

Rohit Suri, President and Managing Director, Jaguar Land Rover India, said, “Implementation of GST is a historical moment for India which will not only benefit consumers but is also expected to make the whole tax regime simpler and more transparent. In support of this initiative from the Government of India and in line with Jaguar Land Rover’s Customer First philosophy of also being transparent and dependable, we are pleased to proactively pass on benefits linked to the expected price reduction to our customers with immediate effect.”

Under GST, luxury vehicles will attract a total of 43% tax (28% tax + 15% cess), compared to the current taxes which goes up to 55%.

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