Cars

Volvo enters the compact SUV segment with the new XC40

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After building a lot of anticipation, Volvo has entered the incredibly tempting compact SUV segment with the new XC40. The unveiling took place in Milan, Italy.

The XC40 gets all the signature design elements of a modern Volvo SUV, including the famous Thor Hammer DRLs. The cute-looking SUV is Volvo’s first product to be built on the new modular vehicle architecture (CMA), which will underpin all other upcoming cars in the 40 Series including fully electrified vehicles. Co-developed with Geely, CMA provides the company with the necessary economies of scale for this segment, said Volvo.

In terms of technology, the XC40 promises an award-winning safety, connectivity and infotainment technologies known from the new 90 and 60 Series cars to the small SUV segment. Safety and driver assistance features on the XC40 include Pilot Assist system, City Safety, Run-off Road protection and mitigation, Cross Traffic alert with brake support and the 360° Camera that helps drivers manoeuvre their car into tight parking spaces.

The XC40 also claims to have a new approach to storage inside the car. Ingenious interior design provides XC40 drivers with, among other things, more functional storage space in the doors and under the seats, a special space for phones including inductive charging, a fold-out hook for small bags and a removable waste bin in the tunnel console. More on that here.

From start of production, the XC40 will be available with a D4 diesel or a T5 petrol 4-cylinder Drive-E powertrain. More powertrain options, including a hybridized as well as a pure electric version will be added later. The XC40 will also be the first Volvo model to be available with Volvo Cars’ new 3-cylinder engine.

“The XC40 is our first entry in the small SUV segment, broadening the appeal of the Volvo brand and moving it in a new direction,” said Håkan Samuelsson, President and Chief Executive. “It represents a fresh, creative and distinctive new member of the Volvo line-up. So it only feels natural to reveal the XC40 here in Milan, a buzzing European hotspot for fashion, art, design and lifestyle.”

Production of the new XC40 starts at Volvo Cars’ plant in Ghent, Belgium in November. The car is expected to come to India next year.

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