AMG’s new delivery hall in Affalterbach makes collection day more special


Collecting your AMG that you’ve been dreaming about for several months or maybe even years is already a special affair, but if you live in Germany, you can make it even more special, as Mercedes-AMG has inaugurated a new 700 square metre delivery hall in Affalterbach.

Two experience areas have been set up with a total of five delivery bays for the vehicle handover. Two pits in the ‘Paddock Club’ focus on the brand’s motorsport roots and close ties with Formula 1. This area is reserved for particularly sporty models, such as the GT Black Series. In the ‘Business Lounge’, the second delivery area, up to three AMG vehicles can be handed over at the same time.

Customers can decide how they want their handover day to proceed: a meal in the AMG Private Lounge, exploring the latest models in the AMG Showroom, or even a look behind the scenes at the AMG engine factory as part of a tour. This handover experience can be specified while ordering a new car. At present, the collection experience in Affalterbach is only available for German customers, but there are plans to offer a similar experience in other markets as well.

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