Alpine A110 San Remo 73 celebrates 50th anniversary of the rally victory


The second-gen Alpine A110 debuted in early 2017, and ever since, the brand has been simply churning out variations and special editions; the last one was the Alpine A110 R—which debuted in October 2022. It has been more than 6 years since the revival of the Alpine brand, and still, there’s no sight of a new model. I mean, come on, the A110 needs a sibling, or at least add a convertible version, right? I’m not sure if Alpine is thinking about any of these but it sure has thought about another special edition, and it is called the Alpine A110 San Remo 73.

Limited to 200 units in total, the Alpine A110 San Remo 73 is available in select markets, with prices starting at £77,990 in the UK and €89,000 in France. Compared with the regular A110 S, the San Remo 73 costs a cool £10,000 extra in the UK and a wacky €14,500 extra in France. So, what do you get for all those extra Pounds and Euros? Well, as the name suggests, the special edition celebrates the original Alpine A110 that won the 1973 Sanremo Rally.


The exterior is painted in Caddy Blue, contrasted with a red-tinted carbon roof and white 18-inch wheels. Why white wheels when the original car has orange wheels? Well, that’s a good question, but I guess the design team thought orange is gonna be too much/too off against the Blue paint. Or maybe they thought they match quite well with the black and white stripey decals. The wheels are called Grand Prix Brilliant Blanc; they hide Anthracite-painted Brembo calipers.

Things have been kept rather subtle on the inside, which is always nice. You can probably notice those black and white stripes on the door panels, and you can also notice the ‘World Champion 73’ embroidery on the Sabelt Racing one-piece bucket seats. Grey stitching, sporty pedals, aluminium passenger footrest, and Alpine floor mats are some of the other key highlights. A numbered plaque in the centre console further distinguishes the model from other variants.


The 1.8-litre 4-cylinder turbo petrol engine pumps out 221 kW (300 metric hp) at 6,300 rpm and 340 Nm (251 lb-ft) of torque from 2,400 rpm to 6,000 rpm; same figures as those of the A110 S and A110 R. A 7-speed DCT drives the rear wheels. The A110 San Remo’s kerb weight is claimed to be 1,116 kg (2,460 lbs)—which is 7 kg (15.5 lbs) more than the A110 S and 34 kg (75 lbs) more than the A110 R. However, do note that these weight figures vary depending on standard/optional equipment.

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