Ahead of its official presentation on July 11 at Audi Summit in Barcelona, the new A8 has made a camouflaged appearance at the world premiere of ‘Spider-Man: Homecoming’ movie, starring Tom Holland, Robert Downey Jr. and Jon Favreau.
Normally, Audi’s Technical Development team conceals their secret prototypes with a special adhesive foil with a camouflaged pattern of black and white swirls. However, this time Audi Design developed a new camouflage foil with a Spider-Man design specifically for the red carpet premiere. The traditional swirl design has been modified to incorporate spider webs on the vehicle doors and within the signature rings.
The new A8 features some clever autonomous tech and AI, developed in association with Nvidia. Even before its official world premiere, the first glimpses of the A8 can be seen on the big screen in ‘Spider-Man: Homecoming’, viewers can see parts of the front and side designs in the film. In addition, moviegoers also get to see Audi AI Traffic Jam Pilot in action when Happy Hogan drives Peter Parker and momentarily removes his hands from the wheel, and the A8 continues to move autonomously. Read more about the upcoming A8 here.