Kia continues to update its product lineup with its new logo and onboard technology. The latest one is the Ceed family (for Europe) which includes a hatchback, a station wagon called Ceed SW (SportsWagon) and a shooting brake called ProCeed.
Besides the new logo, there are some subtle yet noticeable styling tweaks on the front fascia, such as a sportier front bumper and a revised grille design. There are new headlights too with three arrow-shaped running lights which also double as turn signals. The side profile showcases new rim designs; the GT trims ride on sporty 18-inch alloy wheels with red centre caps. At the rear, the Ceed hatchback GT-Line trim gains new LED combination lamps comprised of 48 honeycomb-shaped modules. The hatchback and station wagon’s rear bumper gets a gloss black diffuser-like insert with fake exhaust tips, while in the shooting brake, the trapezoidal tailpipes have been replaced with circular ones.
The color palette has been updated with four new options: Machined Bronze, Lemon Splash, Yucca Steel Gray and Experience Green. The UK market gets Orange Fusion and Machined Bronze as new colors.
Not a whole lot has changed inside, but features depending on the trim include a 12.3-inch instrument display, a 10.25-inch central touchscreen, Apple CarPlay & Android Auto connectivity, a rear USB charging port, an 8-speaker JBL audio system, and four new seat upholsteries. ADAS include all the usual stuff you’d expect, such as Blind-spot Collision-avoidance Assist; Driver Attention Warning (updated to include leading vehicle departure alert); Forward Collision-avoidance Assist; Lane Follow Assist which can now be activated independently from the Smart Cruise Control — enabling Kia to offer LFA on manual transmission versions as well; Rear-View Monitor with a switch to display an additional view from a tailgate camera; and Rear Cross-traffic Collision-avoidance Assist.
As for the juicy bits, the Ceed range continues with the existing set of powertrains which include a 1.6L T-GDi with 150 kW (204 metric hp) and 265 Nm (195 lb-ft) of torque, paired with a 7-speed DCT. The 1.6-litre diesel engine is paired with a 48-volt mild-hybrid system. Kia said that the 1.0L turbo petrol engine is now also available with a DCT.
PHEV models combine a 1.6-litre T-GDi engine, an electric motor and a 6-speed DCT for a system output of 104 kW (141 metric hp). An 8.9 kWh battery pack is claimed to offer a pure electric range of up to 57 km (35 mi).